The Future of Science Textbooks
by R. Neil R. Kestner, Louisiana State University
Textbooks in higher education are an endangered species. It is
widely reported that only half of the students actually purchase the textbook
used in a class. Textbooks have gotten bigger, more expensive, more limiting,
more dated, and less useful with time. Students rarely keep the textbook after
the course is over; most textbooks are sold back immediately after the final
exam, creating a massive used book market. Thus students lose access to most of
the content after the course is over.
Science textbooks are also under pressure to change often, for a
number of additional reasons. One reason is that there has been a huge growth
in the amount of content available and the corresponding need for instructors
to "pick and choose" among various topics, simply because not everything can be
covered. The textbooks are getting more and more expensive, bigger and bigger,
and yet they represent but a fraction of what is or could be used in the
classroom. Furthermore, only a fraction of the text is now used, with each
professor picking and choosing what parts he/she wants to cover. The typical
textbook has been edited to include something for everyone and thus is too
massive, while the faculty teaching a particular course ignores most of the
material. The result has been that the textbooks have grown in size while every
year less of the book's content is taught in any one class. We are clearly
facing a dilemma; we cannot continue as we have been proceeding.
With the increased size of the textbook has come increased costs.
Those costs continue to rise, and it is now typical for a science textbook
(without supplements) to cost about $100 each. Some of this rise is due to the
increased use of color and elaborate typography which students now demand.
Still, with the realities of today's instruction, they will use less than half
of that book even in a year's course. Those high costs have led to another
phenomenon, namely the burgeoning used textbook market.
The secondary used book market has become an economic force of its
own. Every year students sell back their texts and often at major losses. This
effect encourages publishers to produce new versions of a text as often as
possible so as to reduce the used book market. That leads to a big turnover of
those expensive textbooks. Students no longer keep even those one or two
textbooks which will be important in future courses and careers.
Also the typical set of books for any science class no longer
includes just the textbook, but also a problem book, solutions manual and study
guide and maybe a CD-ROM. Such a combination can weigh ten pounds and be almost
impossible to carry around each day. While we don't expect students to carry
all the books for every course, it is beginning to look like each student needs
a little red wagon to carry their textbooks and supplements around. Clearly, we
cannot keep going down this path.
One reason that additional books are available in the course is
that the students want extra guides to the textbook and lecture; they want
extra sample quizzes to practice and more problems than are included in the
book. Faculty members also like to have an additional source of material to
assign or use. It is well known that student comprehension improves the longer
the "time on task." Those supplements do present this material but they too are
limited. A book can present a problem and hide the answer somewhere, but it is
hard for a book to tailor material to each student, presenting those with less
comprehension further examples of similar problems. Books also have limited
ability to provide interactivity. Right now it is very interesting that the
CD-ROM which is purchased in addition often contains the entire textbook, along
with lots of other course material. That redundancy is a fact of life since
many students do not have access to a computer and usually do not carry around
an appropriate laptop computer. Also many students are not yet comfortable with
the computer presentation. But times are changing.
In addition the textbook is now becoming too limited, too flat, too
static. Increasingly the concepts which should be demonstrated in science
classes involve time-dependent behavior, three-dimensional views and complex
ideas which require extensive use of color or multidimensional representations
(including overlays, etc.). Furthermore it is often useful to demonstrate
concepts for various values of parameters, some of which are not easily
accessible even in demonstrations. Speaking of demonstrations, computer videos
can show the students actual experiments without the need for laboratory space;
one can even show dangerous reactions. Related to this is modern pedagogy,
fueled by the interests and limited attention spans of current students, which
stresses the use of interactivity. This is a feature which modern computers can
make very accessible but which is hard to incorporate fully into text-only
material. The modern classroom is becoming student or learning centered rather
than instructor or lecture oriented. Students are getting involved in the
instructional process, often deciding how material is presented or exploring
various options themselves. The increased role of simulations and colorful
multimedia presentations fit hand in hand with this trend, allowing students to
experiment with the computer programs and discover various principles on their
own.
Since the textbooks for courses have these serious problems,
commercial publishers of textbooks are now at a crossroads. They can see the
decline of paper texts for many reasons. The course content, technologies and
materials available are changing rapidly and yet, the size of most textbooks
makes them very expensive and equally hard to update. The textbook does not
allow for rapid changes in content and is limited in format. As a result,
publishers are trying new procedures. Today many publishers are willing to
create unique versions of the text for a particular school if there is enough
enrollment to justify the extra expense (and that cost is dropping with newer
production methods). It has even been known for them to include parts of
several different texts, something they would not consider even a few years
ago. This is becoming common for laboratory manuals where faculty can tailor a
published manual to their special needs, taking what is available from the
publisher as a group of modules to be used in the manner the instructor
decides--often deciding to ignore many of those offered. Both McGraw Hill and
Prentice Hall, for example, now allow a faculty member to create his own
laboratory manual by picking items off a list on their web site, and then
bundling in their own material; this is then bound and sent back to the school
bookstore for sales.
The new communication technologies are changing how we teach, how
students learn. The textbook is becoming but one tool. Most publishers in the
sciences and even other areas are exploring the use of CD-ROM and Internet Web
sites to supplement their textbooks. They also realize that in the future there
may not be a text, so they want alternative publication environments. If the
student has the proper computer equipment, the paper book is becoming less
relevant or essential. However, at the moment those sites or CD’s are usually
treated as supplements to the textbook and the course. CD's include real time
molecular modeling, simulations, videos of laboratory experiments, and all sort
of aids like trial exams with extensive feedback, problem sets with worked-out
answers, alternative readings, links to relevant web sites, interactive
calculations, built-in calculators, java applets to allow matching of items on
an image with vocabulary, real time experiments using java, even interactive
remote operation of instruments. In some products most of the material is on
the CD, in other cases most is on the publisher's web site. These web sites can
be updated easily and new material added as often as one wants. One chemistry
site has links to major newspapers and magazines. If there are major breaking
news stories, they can be made available to everyone quickly along with
background material on related web sites. There is a lot of experimentation
underway (and a lot of money is being spent) to try to discover what works
best. There are also efforts by IMS (Instructional Management Systems, a
project of Educause and the National Learning Infrastructure Initiative, NLII)
to standardize all web-presented modules so they can interact with each other
and maintain control, copyright and ownership where essential. The bottom line
is that textbook publishers know that times are changing, and they are trying
to find their role in this new electronic marketplace. They will always have a
role, since preparing this material is too expensive for most schools or
faculty to prepare in high quality, but the exact nature of what will happen is
being explored daily.
In summary, right now we have a very confused situation in which
textbooks are the primary source of information in large enrollment courses but
are viewed suspiciously by students, faculty and even publishers. Not that
books are all bad; they have some unique advantages in that they can be carried
and used anywhere. Publishers are experimenting with web sites that can be
easily updated and with CD-ROM's containing most or almost all of the material.
This multiple source situation will continue for some time, but what material
is included where will change as everyone searches for the best solution. This
confused state satisfies no one and will only change with a new environment in
the universities and among students. Part of that change will be a natural
evolution as computers become smaller and more pervasive at the college level.
It might also require new equipment.
One View of the Future
Clearly the days of the huge science textbook are limited. But what
will be the solution? Clearly the mass of material being used and generated in
many science classes requires that the material be stored in electronic form.
However it is presented, it must be in color and capable of motion, animation
and interactivity. This means we need something like a laptop computer even
lighter than current models. We will not be satisfied with something like the
eRocket or just a reader which has limited ability to do computations. For
science courses, in contrast with humanities courses, the device used will have
modules that do calculations and perform mathematical manipulations of various
types. This device must also allow the user to interact with the programs.
In any case it is clear that the total weight students will carry
will be significantly less than the sum of the weights of books now being
carried. This new device will also have an internet connection, maybe even
wireless, to allow new materials to be added, updated or completely modified in
minutes. Some material for each course will be on a distance server, but much
will be downloaded for quicker access. Very likely students will also use the
device to upload items, like quizzes they have taken, to a server for grading
and storage. Other uses of the device will be to have interactions with the
instructor and with the class via either synchronous or asynchronous
interactions, be they simple email, threaded discussions, or real time chats
with videoconferencing. Clearly in the near future the chats will be verbal and
video with the machine translating each comment into text.
Regardless of what media are ultimately used, college faculty will
insist on managing and adapting any material to their own desires. That ability
must be included in any solution. This will require that faculty members have
the ability to change the course content presented on each student's computer.
Most likely this will be done by the simple act of modifying items stored on a
server, which the students can access and download to their own device.
You can just see a student of the future at registration time
taking his device and downloading all of the content needed to begin each
course. This could even be done during the first day of class with wireless
connections in each classroom.
One aspect of this problem complicates this simple solution. Many
students in the past, and even some of our current students, do not like to
read and study from computer screens. This issue of human-computer interaction
and reading by computer screen needs more study to find the best presentation
medium, be it a soft screen capable of being bent like paper or simply some
better design of the viewing areas, fonts, and typography. Right now this may
be the major issue slowing down the widespread adoption of laptop computers in
the schools. It will be interesting to watch whether the new generation of
children who have grown up watching computer screens will find electronic
presentation of materials less of an issue that those of us in previous
generations.
So far in this section we have not mentioned the role of the
publishers in the next era. Since the course content materials which the
students will use must be of high quality and since that material is expensive
to produce, we will need commercial firms to prepare these materials to spread
the costs among many users. Publishers will be offering to science instructors
"materials"--not necessarily whole books, but maybe just large numbers of
modules to choose from. Those instructors will pick and choose from offerings
of many publishers. Each one then will package it either on local servers or
some publisher's server for the students to access. That is why it is important
for such standards as Instructional Management Systems is proposing, so all
modules can work well together and all developers can get their proper share of
the profits.
When the student of the future wants to review old material there
will be web sites to do that. It is possible that some publishers even will
have sites (maybe for pay) where students can go back and check over material
they might have taken in some class years before. There will be no need for
students to keep an old textbook.
These are times of exciting changes in university instruction. We
have such a vast and increasing variety of scientific content to use in
instruction; we have the electronic networks that can deliver this material
virtually anywhere and anytime. However, for the publishers these are scary
times since they must totally change their modes of operations, and it is not
clear right now what will be the final form of their role. For the hardware
manufacturers these are also uncertain times since we are all searching for the
new perfect "device" and it is clearly not here yet. But whatever happens with
software, hardware or instructional techniques, it is increasingly clear that
the science textbook will not exist long in its present form and could vanish
except as the last-ditch backup. The future science students' bookshelves will
contain CD-ROM's and scratch paper but probably not large numbers of dated,
heavy books.
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